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Sunday, January 22, 2017

Improve Visibility Through Press Releases Part 1B: What Are the Major Components of a Press Release?

What Are the Major Components of a Press Release?
There are three major Process involved in writing a Press Release i-e brainstorming, writing and distributing. We will try to discuss them in detail with examples.

Brainstorming 



Understanding your objectives
Picking a topic
Defining your who, what, where, when, and how

Writing

Writing a title and Sub-title
Writing a quote
Writing the body

Editing and Formating 

Distributing

Distributing a press release 



Don't Discount The Brainstorming Process Before Actual Writing and Distribution Process


Always start a press release writing project with brainstorming. This step helps architect what you want to say. So your content creation is thorough and effective. 

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